Shell Committed to Community: New Orleans Jazz Fest
Shell has been the presenting sponsor of Jazz Fest since 2006. The partnership between Shell and the New Orleans Jazz & Heritage Festival began in the aftermath of Hurricane Katrina. Our decision to sponsor Jazz Fest helped send a clear signal to our employees and to the world that New Orleans is the home for our Gulf of Mexico operations and open for business. Today, the festival and city have never been stronger.
Shell Committed to Community: New Orleans Jazz Fest Transcript
Soft but driving background music plays
It's one thing to support a community, but to actually be part of it, that runs a little deeper.
Images of Shell's Committed to Community banner with #makethefuture, followed by an image of dozens of Shell employees and community members holding a Shell flag along the New Orleans coastline, and a family of four smiling and waving for the camera.
It's about planting roots that are over a century old.
Downtown New Orleans on a crisp spring day, followed by images of Shell's history in New Orleans and the Gulf of Mexico: refinery, and deepwater rigs being towed to sea.
It means understanding when a festival isn't just a festival. It's the beating heart of an entire region.
A massive crowd packs the Jazz Fest main stage as street dancers play to the camera and musicians-- a trombonist, pianist and drummer-- play along.
So, that's why in the aftermath of Hurricane Katrina, Shell stepped in to help ensure the New Orleans Jazz & Heritage Festival would continue, an event that has an impact of nearly $300 million on the local economy each year.
Gale force winds from Hurricane Katrina as it makes landfall, and the aftermath: utter devastation in the streets. Months later, thousands pour through the gates of the New Orleans Jazz & Heritage Festival. Female fans dance in the crowd as musicians play.
Jazz Fest Provides $300 million to the local economy
Proceeds go to education, cultural enrichment, and community partnership grants.
Students walk the crowded halls of New Orleans schools. Instructors address a STEM class. Kids and adults alike groove to the silky sounds of New Orleans Jazz Fest.
Proceeds benefit education, culture & community
And with more than 4,000 Shell employees in the state, we're proud to be a part of this celebration, because it's a celebration of who we are too.
4,000 Shell employees in Louisiana
A silhouette of the state of Louisiana appears, followed by dancers of all ages in every kind of attire imaginable celebrate the sounds emanating from Jazz Fest. Aerial footage shows the massive crowds drawn to New Orleans each year for this magical event.
Images of happy, enthusiastic Shell employees fly by, putting a punctuation on Shell's community involvement with the New Orleans Jazz & Heritage Festival.
Close card with pecten and mnemonic.