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Join the #1 brand.

Shell focuses on providing you with reliable fuel supply and innovative products, programs, and services that continuously drive traffic to your sites. Staying number one is a priority. That's why we work so hard to develop and implement innovative ideas at every level of the business.

Innovation

See how our loyal Fuel Rewards® audience can benefit you.

Fuel Rewards® members spend 4x more on fuel than the average consumer and 3x more on premium gas. On top of that, they spend 2x more in convenience stores. 

#1 Major Gasoline brand share in the US*

#1 Major Premium Gasoline brand share in the US*

 #1 Loyalty Program awareness and participation in the US**

*Circana/Motor Fuels Index/Annual 2022
**Includes Shell and Shell-affiliated loyalty programs: US GRT, National, Q1-Q4 2022.

Find out how we can help you can stand out with Shell

For more information about our U.S. Shell Wholesale Commercial Business, please fill out the form below to connect with a Shell Business Development Manager.

Shell Canopy

Work with a network that’s 12,000 stations strong.

Shell awaits you with an iconic brand image, quality fuels, one of the largest credit card bases in the country, and the Fuel Rewards® loyalty program to help you drive more business.

shell

Shell gives your customers payment options that drive up to 6x more visits.

Payment solutions includes contactless, Mobile Pay, Shell S Pay, eGift Cards, and Shell | Fuel Rewards® Credit Cards that drive 6x more Shell visits than non-loyalty credit cardholders, has no merchant services fees, and is supported by Shell-funded marketing campaigns durings the year.

shell

Shell works with more grocer loyalty programs than any other fuels provider.

Some grocer loyalty programs include Kroger, King Soopers, Ralph's, City Market, Fry's, Hy-Vee, and more! On top of the brands we work with through the Fuel Rewards® program, these grocer loyalty brands keep customers fueling at Shell.

shell

High-quality fuels. Powered by innovation.

At Shell, we know that not all fuels are the same, which is why we develop fuel formulations that help clean and protector our customers engines so they will continue to choose Shell more often.

Engage your customers with the power of Shell

Reliable fuel supply

Reliable fuel supply

World-class trading and supply operations

Quality fuels

Quality fuels

Powered by innovation to satisfy customers

Flexible payment options

Flexible payment options

Payment solutions that enhance the customer experience

The Pecten

The Pecten

Iconic brand image and presence

Loyal customers

Loyal customers

Loyalty programs that drive more fuel and c-store sales

Site technology

Site technology

Delivers programs with reliability and speed