Title: Breaking into the Polyethylene Market
A short video of Ryan Seigfried speaking about Shell Polymers.
Ryan Siegfried Transcript
[Ryan Seigfried, speaking to camera]
When Shell Polymers decided to enter into the market, of course it meant new supply for our competitors and for converters, but the exciting bit of that is that Shell Polymers isn’t bound by legacy businesses and legacy processes that have been around forever. We are setting up new world class manufacturing site, we are setting up new world class IT infrastructure, and we’re leveraging the best of diverse skill sets from across Shell with industry experts who know how to glean the best of all that and deliver a kind of breakthrough unrivaled customer experience for our converters.
I think when you talk about the unrivaled experiences and breakthrough kind of customer experience and customer value that we can create, all in the areas of being easy to do business with, we are looking at and able to leverage things like complete digitization across all of our platforms. Right? So, We’ll be starting ahead of a lot of people and we will be able to propel forward faster than a lot of our competitors, in terms of experience for our customers.