Technology Leadership
Around the world, Shell’s experts are working to formulate, test and refine innovative lubricant products and services that help customers optimise their businesses. Discover how they do it.
Shell Lubricants: Technology Leadership
Title: Tech_Leadership_2018
Duration: 3:11 minutes
Description:
An introductive video about Shell Lubricants Technology Leadership
Tech_Leadership_2018 Transcript
[Background music plays]
Upbeat instrumental music with synthesised effects
[Video footage]
Slow zoom in on a hazy still frame of a lady smiling, wearing protective goggles and helmet, holding a tablet. The outline of a city skyscape in the background. Onscreen text appears top left as displayed below.
[Text displays]
Shell Lubricants
Technology Leadership
[Video footage]
Shot of two male engineers wearing protective goggles and helmets discussing amongst themselves whilst holding up some plans. Wide-angled view of a tunnel under construction, Mandarin lettering visible towards the top. Shot of two men working, one of them welding. Shot of a scientist at work in a lab.
[Voiceover]
Shell Lubricants Technology aims to help our customers create long-term, sustainable value and growth.
[Video footage]
Close-up of a hand holding a vial being filled with a clear yellow lubricant. Shot of two individuals in protective gear walking at an exterior site as one of them points upwards. Aerial footage of crops being harvested. Time-lapse footage of vehicles driving at a site that is being dug out.
[Video footage]
We work with our partners to develop innovative lubricants and services that improve efficiency, protect equipment and reduce emissions.
[Video footage]
Aerial night-time footage of the tops of buildings and roads in a city. Close-up of a digger loading debris into a Caterpillar truck at a site followed by wider-angled shot of the same scene. Shot of two men sat at a table in an office location discussing whilst one points at a document in front of him. Close-up of a female scientist handling a piece of equipment. Quick zoom in on three male engineers testing equipment.
Interview with Selda Gunsel
[Video footage]
Hazy still frame of Selda Gunsel set against a white background. Onscreen text appears centre left as displayed below.
[Text displays]
Shell Lubricants
Selda Gunsel
VP Global Commercial Technology
[Video footage]
Close-up of Selda Gunsel speaking to off-screen interviewer at an interior location.
Selda Gunsel
As the global population continues to rise and becomes increasingly connected, demand for resources will soar.
[Video footage]
Shot of two engineers discussing whilst holding up plans in an underground tunnel as a vehicle drives past behind them. Time-lapse footage of a busy night-time highway network. Time-lapse footage of an illuminated busy shopping street in a city at night. Time-lapse footage an illuminated city skyline at night, in the foreground people sat down by a bay. Wide-angled view of night-time congested roads. Time-lapse footage of an illuminated city skyline at night. Back to close-up of Selda Gunsel speaking to off-screen interviewer.
Selda Gunsel
Shell Lubricants is responding to this challenge by developing products and services that are designed to meet the specific requirements of the applications we support.
[Video footage]
Upward-looking shot of a white building with yellow at the top featuring the Shell pecten logo. Hazy close-up slowly coming into focus of a lubricant being poured. Shot of a group of engineers discussing as one points to a large drill [?] beside them. Back to close-up of Selda Gunsel speaking to off-screen interviewer.
Selda Gunsel
The innovative solutions we deliver can help enhance quality of life, and strengthen the competitiveness of our industry partners in a sustainable and responsible manner.
[Video footage]
Close-up of two men wearing protective goggles and white helmets with the Shell pecten logo. Close-up of two scientists in a lab. Side-angled shot of a female scientist working on lubricants in a lab. Shot of three men discussing in a greenhouse-like setting, rows and rows of roses growing behind them. Close-up of red roses being placed on a type of conveyer belt, followed by wide-angled view of the same scene as workers sort the roses.
Close-up of two men discussing at an interior location. Close-up of engineers assembling equipment. Shot of a female scientist in a lab holding up and shaking a jar filled with lubricant. Back to close-up of Selda Gunsel speaking to off-screen interviewer. Aerial footage of a white van driving on a dirt road, deep red sediment to the side, rows of trees on both sides of the road. Wide-angled shot of the van driving up the road towards a mountaintop where wind turbines have been installed.
[Voiceover]
Shell Lubricants Technology is built upon three pillars: innovation, application and partnerships.
[Video footage]
Close-up of the turning blades of a wind turbine in a mountainous location.
[Animation]
White background with red bullets appears. Text appears on-screen as displayed below.
[Text displays]
Innovation
Application
Partnerships
[Animation]
Animation of white, blue and red molecules. Top right, a white banner appears with red text as displayed below.
[Text displays]
Innovation
[Video footage]
Close-up of a yellow clear lubricant being poured.
[Voiceover]
Shell scientists based in our global network of technology centres have a deep technical understanding of lubricants built over decades of experience.
[Video footage]
Shot of two scientists in a lab. Close-up of a low wall by a road with the Shell Pecten logo and lettering reading Shell Technology Center. Zoom in on a white brick wall with Shell Pecten logo, Mandarin symbols, and underneath black lettering reading Shell (Shanghai) Technology Limited. Shot of three scientists in a lab as one of them holds up a vial filled with lubricant. Close-up of his hand holding the vial with the lubricant and his index finger pointing to the bottom of the vial.
Aerial footage of a Shell site. Close-up of a man looking at a computer screen, followed by wide-angled shot of the man at a work station, three computer screens in front of him. Close-up of a red substance being spread out on a white slab, three jars in the background.
[Voiceover]
This lets them develop and test innovative products and services that perform well, even in the harshest environments.
[Video footage]
Close-up of a labelled jar of Shell Gadus S2 as on the right a jar of Base Oil 220 is placed down next to it. Close-up of an object bubbling in a clear green liquid. Close-up of a series of turning gears covered in lubricant. Shot of two engineers shivering as they perform a test in cold conditions. Close-up of machinery with ice build-up. Close-up of two beakers filled with lubricant, a Shell Helix Ultra bottle behind them as ice starts to build up on the beakers.
[Voiceover]
We pride ourselves on our ability to deliver solutions that meet the specific needs of our customers, across a range of applications.
[Video footage]
Close-up of a hand appearing from the left to pick up a white helmet with Shell pecten logo. Bottom left, a white banner appears with red text as displayed below.
[Text displays]
Application
[Video footage]
Close-up of a man putting on a helmet, then walking past equipment at an interior location. Close-up of a gloved hand fitting tubing into equipment. Shot of three men discussing at an interior location whilst looking at a piece of equipment in front of them, followed by individual close-ups of the men.
[Voiceover]
We do this through a team of dedicated lubricants application experts, who use their industry knowledge and work with customers to make the most of their equipment, minimising downtime, ensuring that critical components are protected, and ultimately reducing their total cost of ownership.
[Video footage]
Aerial footage of engineers working on a wind turbine. Close-up of two engineers discussing whilst walking in a mountainous location, the wind turbines in front of them. Shot of two female scientists working in a lab. Back to aerial footage zooming in on the engineers working on a wind turbine. Night-time shot of a large machine making grooves into the ground at an exterior site.
Wide angled shot of a very large vehicle parked at an interior industrial location as workers walk by. Shot of two men working on one of the wheels of the vehicle. Shot of two men walking and talking at the site. Shot of a large drill-like machine breaking up earth and rocks. Shot of a man pouring lubricant into a machine.
[Voiceover]
We believe collaboration is key in delivering world-class lubricants technology for real-world applications.
[Video footage]
Wide-angled shot taken driving down a road in an arid landscape with sand dunes in the background. Top right, a white banner appears with red text as displayed below.
[Text displays]
Partnerships
[Video footage]
Side-angled view of a blue truck approaching and driving on a road, sand dunes in the background, then driving past the shot. View from inside the truck’s cabin showing a driver and passenger wearing a Shell jacket. Shot of two trucks driving on a road in an arid setting. Close-up of a scientist holding up two beakers filled with a transparent liquid. Shot of several trucks driving on a road in a cloudy setting. Side-angled view of a truck driver. Close-up of a tablet affixed to the truck’s dashboard displaying a graph, numbers and Mandarin lettering.
[Voiceover]
We work with a number of the world's leading academic institutions, conducting exploratory research, as well as cutting-edge scientific investigation of current lubricants technologies.
[Video footage]
Time-lapse footage of people walking in and out of a building on the MIT campus. Top right, a white banner appears with red text as displayed below.
[Text displays]
Massachusetts Institute of Technology
[Video footage]
Wide-angled shot of a cyclist cycling past a building of Tsinghua University. Top left, a white banner appears with red text as displayed below.
[Text displays]
Tsinghua University
[Video footage]
Close-up of a wall with the name Imperial College London, followed by wide-angled shot of the college building as pedestrians walk by. Wide-angled shot of a lobby. Wide-angled shot panning across a work floor with people at their workstations. Close-up of scientists at work in a lab. Close-up of a test being performed with flashing light.
[Voiceover]
We also collaborate with OEM and industry partners to test, develop and even co-engineer lubricants and equipment that can perform as a single, optimised system.
[Video footage]
Shot of a digger scooping up debris at a site, followed by a truck driving away. Wide-angled shot panning around a low-hanging Shell Rotella Starship vehicle parked at an exterior location as people peer through the windows whilst others walk by.
[Voiceover]
These three pillars of innovation, application and partnerships are the foundation of our Lubricants Technology leadership.
[Animation]
White background with red bullets. Text appears on-screen as displayed below.
[Text displays]
Innovation
Application
Partnerships
[Video footage]
Close-up of four filled test tubes being lowered into a liquid. Close-up of a white helmet with Shell pecten logo. Back to aforementioned shot of the two men sat at a table in an office discussing. Aerial footage of vehicles driving on a road in a green landscape.
Selda Gunsel
We look to the future by innovating and leveraging our strong partnerships to ensure that our lubricants and services continue to excel in applications in a rapidly changing world.
[Video footage]
Close-up of Selda Gunsel speaking to off-screen interviewer. Shot of a group of men discussing. Aerial footage of roads and rail in an Asian city with buildings in the background. Wide-angled shot of a large piece of equipment being tested by engineers in cold conditions. Close-up of turning machinery coated in lubricant.
Reverse-angled shot of a man holding a radio to his ear as he looks at a screen projecting the aforementioned machinery being tested in cold conditions by an engineer. Close-up of the engineer as he pulls down the hood of his parka, revealing a white helmet and protective mask while talking into a radio. Back to close-up of Selda Gunsel speaking to off-screen interviewer. Fade to white. Text appears centre-screen as displayed below.
[Text displays]
Shell Lubricants
Together Anything Is Possible
[Audio]
Shell jingle
[Graphic]
Shell Pecten centred on a white background
[Text displays]
© Shell International Limited 2018
[Video footage]
Fade to black
Technology Leadership
- The energy challenge facing us has never been greater. That’s why Shell is working to deliver lubrication and service solutions that don’t just meet the needs of businesses now, but in the future, too.
- Our technologists are responsible for a wide portfolio of lubricants and services designed to meet those needs. With technology centres in three continents, we’ve leveraged the know-how of hundreds of experts across the world to deliver products that help our customers’ machinery operate efficiently.
- We’ve also set the stage for the next generation of products and services by establishing Shell Lubricants Discovery Hub. It’s a consortium of lubricants technologists, engineers and materials specialists who focus on longer-term innovation, so we’re ready to meet the challenges of tomorrow.
- Another key component of this success will be our partnerships, which we cultivate in industry, business and academia. Through long-standing relationships with OEMs, our experts have developed lubricants tailored to the requirements of individual brands, helping their equipment to perform more efficiently and achieve a longer lifespan. What’s more, our partnerships with distributors ensure we’re able to meet the demands of specific markets and regions as they evolve.
- Working with leading academic institutions, we’ve combined our practical and technical expertise with ground-breaking scientific research – keeping us at the forefront of technology leadership in lubricants and services. Meanwhile, we’ve also partnered with trade bodies to help set industry standards and specifications that aim to minimise the environmental impact of our customers’ operations via effective lubrication.
- With the support of our partners and academic institutions, we’re constantly trying to bring more sustainable, successful and cost-effective products and services to our customers. Through our innovative work in lubrication, we’re forging ahead to meet the future needs of the world’s energy challenge.
Further reading
Fleet Total Cost of Ownership
Lower your business costs with the help of our experts by choosing lubricants that effectively improve fuel efficiency.
General Manufacturing Total Cost of Ownership
Find out how we can help you reduce costs related to equipment downtime and improve your maintenance budgets and processes.
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