Creative Energy - The Rhythm of Louisiana

Title: Creative Energy - The Rhythm of Louisiana (8-27-18)

Duration: 2:41 minutes

 

Description:

For nearly a century, Shell has been part of Louisiana culture. This partnership is celebrated through the video: Creative Energy, the Rhythm of Louisiana. The resourcefulness of the people, the coordinated processes and the unique location make Louisiana a vital component to this global brand. Discover what makes this relationship sustainable and keeps Shell in sync with the uniqueness of Louisiana.

 

Creative Energy – The Rhythm of Louisiana (8-27-18) Downloadable Transcript

 

[musicians playing upbeat Louisiana jazz music]

jazz music

[video footage]

Musicians playing saxophone, tuba, clarinet, trombone, trumpet, tambourine and snare drum are silhouetted in front of colorful sunset. As camera pans up, it’s revealed that they are on the levee in front of the Mississippi River. Camera moves to close ups of musicians playing instruments in an upbeat and rhythmic style.

 

[voice over]

The rhythm of Louisiana is something you feel deep in your soul

[video footage]

All musicians are in line facing the camera and playing their instruments silhouetted in front of colorful sunset. Sun glints over the should of clarinet player near center.

 

[voice over]

we like to pass a good time

[video footage]

Group of seven people gathered under an oak tree laughing and eating crawfish and corn.

 

[voice over]

and 70 degrees or below is gumbo weather.

[video footage]

Bowl of gumbo in center of screen. Rice is in center surrounded by shrimp gumbo and French bread.

 

[voice over]

Connecting us to the world is the Mississippi River.

[video footage]

Arial long shot of Mississippi River at sunset. You can see river banks on either side of water.

 

[voice over]

Along its banks - industry thrives.

[video footage]

Tanker passing beneath a cable suspension bridge which spans the Mississippi River.

 

[voice over]

Shell has been a part of Louisiana for nearly a century,

[video footage]

Arial long shot of Shell Norco Refinery and Chemical Plant. Tanker at loading dock is in foreground. Industrial plant complex is in background.

 

[voice over]

and we’re stronger than ever.

[video footage]

Close up of a white flag with the Shell logo suspended from a flag pole and rippling with breeze.

 

[upbeat Louisiana jazz music]

jazz music

[video footage]

Musician from side playing trumpet silhouetted in front of colorful sunset and river.

 

[voice over]

Three plants between Baton Rouge

[video footage]

Long shot of Shell Geismar Chemical plant with 8 cows grazing in foreground.

[text displays]

Geismar

 

[voice over]

and New Orleans

[video footage]

Long shot of Shell Convent Refinery with sugarcane being harvested in foreground.

[text displays]

Convent

 

[voice over]

create and refine products that are needed here and all over the world.

[video footage]

Arial shot of Norco Manufacturing Complex with Mississippi River in foreground.

[text displays]

Norco

 

[voice over]

We’re a vital part of a much bigger picture.

[video footage]

Close up of male Shell employee wearing a white hard hat with Shell logo in center. Employee does a hat tip to the camera with his right hand.

 

[voice over]

We can do this because over 4,000 employees

[video footage]

Long shot of two male and two female Shell employees walking toward camera. Background shows the industrial atmosphere of a plant.

 

[voice over]

work safely,

[video footage]

Male Shell employee in a machine shop using high tech equipment.

 

[voice over]

efficiently and

[video footage]

Female Shell employee turning a valve in industrial setting of a plant.

 

[voice over]

in rhythm.

[video footage]

Three Shell employees seated in control room in front of a wall of high tech monitors.

 

[background music plays]

instrumental music

[video footage]

Close up of a first responder in a hazmat suite securing a hose to the fire truck.

 

[background music plays]

instrumental music continues

[video footage]

Group of five people with Shell employee in center. Industrial columns of plant and construction on progress in background.

 

[background music plays]

instrumental music continues

[video footage]

Close up of female Shell employee wearing safety goggles in lab setting. Employee is holding up and looking at a vial of golden color liquid.

 

[background music plays]

instrumental music continues

[video footage]

A male and female Shell employee with their backs to the camera. They look at each other and talk. Industrial setting of plant in background.

 

[background music plays]

instrumental music continues

[video footage]

Female employee reaching overhead, pulling a chain through mechanism with gears. Industrial plant in background.

 

[voice over]

Shell is committed to strengthening the local and state economy in a big way.

[video footage]

A male Shell employee climbs a staircase winding toward the top of a large white storage tank to left of screen. Center of screen has industrial pipes at bottom.

[text displays]

Annual Taxes $228.5 million

 

[voice over]

Our investments support the community, education,

[video footage]

A male Shell employee continues to climb a staircase winding toward the top of a large white storage tank to left of screen. Center of screen has industrial pipes at.

[text displays]

Annual Community Giving $20 million

 

[voice over]

and create thousands of jobs for local contractors.

[video footage]

Group of 20 or so construction workers walk with their backs toward the camera toward an industrial construction project.

 

[voice over]

Under these hardhats you see and feel the creative energy

[video footage]

Five Shell employees walk in a line talking with each other. Camera has low angle with dramatic effect.

 

[voice over]

of every person

[video footage]

Close up of a welder with face shielded and sparks being emitted from torch in machine shop setting.

 

[voice over]

on every shift

[video footage]

Male Shell employee in machine shop setting approaching a machine to operate.

 

[voice over]

every day.

[video footage]

Female Shell employee talking on hand held radio in high tech control room with monitors.

 

[voice over]

It’s a winning spirit

[video footage]

First responders dressed in hazmat gear lined up casually in front of fire house. One looks toward camera and smiles.

 

[voice over]

built on the pride of who we are.

[video footage]

Male Shell employees greet each other with a hand shake.

 

[background music plays]

instrumental music

[video footage]

Five Shell employees stand and facing camera with American flag in background.

 

[background music plays]

instrumental music continues

[video footage]

Male Shell employee in control room with monitors.

 

[background music plays]

instrumental music continues

[video footage]

Three first responders in casual dress in front of fire truck smiling toward camera.

 

[background music plays]

instrumental music continues

[video footage]

Low angle shot of two female Shell employees. Employee to left is pointing. Sun flare over the shoulder of employee to the right.

 

[background music plays]

instrumental music continues

[video footage]

Female Shell employee pulling chain through a gear. Industrial plant in background.

 

[background music plays]

instrumental music continues

[video footage]

Group of three Shell employees around control room board.

 

[voice over]

Like a jazz band - we’re men and women working in harmony

[video footage]

Low angle of a female and male Shell employee. Male is pointing.

 

[voice over]

to keep each other and our communities safe.

[video footage]

Five first responders in hazmat gear – various stages of uniform, smiling into camera. Standing in front of three fire trucks.

 

[voice over]

This is where we live

[video footage]

Five Shell employees in hard hats, smiling into camera. Industrial plant in background.

 

[voice over]

and we’re proud to call it home.

[video footage]

Close up of a first responder in gear. Making slight hat tip with a smile toward the camera.

 

 [voice over]

Embracing our culture

[video footage]

Wide shot showing crowd at New Orleans Jazz Fest. Flag with Shell logo blows in foreground.

[text displays]

New Orleans Jazz Festival presented by Shell

 

[voice over]

Sustaining our environment

[video footage]

Arial shot of Louisiana wetlands with 2 motor boats being driven on water.

 

[voice over]

and Fueling the world.

[video footage]

Jet taking off on runway

 

[voice over]

We are Shell Louisiana.

[video footage]

Close up of female Shell employee wearing white hard hat with Shell logo in center. Employee is looking into camera and smiling.

 

[musicians playing upbeat Louisiana jazz music]

jazz music

[video footage]

Various camera angles of Musicians wearing bright yellow shirts with Shell logo on right chest. Camera moves as musicians laugh and play music while facing into golden hour just before sunset.

 

[voice over]

Creative Energy - The Rhythm of Louisiana.

[video footage]

Musicians wearing bright yellow shirts face camera while playing their instruments.

[text displays]

Creative Energy - The Rhythm of Louisiana

 

[recorded sound]

Yeah!

[video footage]

Musicians wearing bright yellow shirts face camera and raise hands in air.

 

[Audio]

Shell jingle

[Graphic]

Shell Pecten centered on a white background

[Text displays]

© Shell International Limited 2018

[Video footage]

Fade to black