Press Release
Shell Brand Strengthened in Cincinnati
05/07/2006
Shell Brand in Cincinnati strengthened by transition of retail assets. Gilligan Oil Company LLC to Acquire 31 Gasoline Stations.
Shell Oil Products US (Shell), the marketer of the no. 1 selling gasoline brand in America, announced that it has sold its interest in 31 sites to Gilligan Oil Company, LLC (Gilligan), an Ohio-based wholesaler. Gilligan also assumed an additional 10 fuel supply contracts in the same transaction.
Residents in Cincinnati, Ohio and the surrounding area will continue to see Shell yellow throughout the region as Shell transitions the 41 branded sites to Gilligan. The sites were offered for bid last year with a number of parties participating. According to a confidentiality agreement between the parties, the purchase prices cannot be disclosed at this time.
While Gilligan has been in operation since 1993, these will be its first Shell-branded sites.
The company specializes in market revitalization and Pat Gilligan, president of Gilligan Oil explained, “Our success is built on a commitment to quality, value and service. We look forward to providing Cincinnati residents with quality products, exceptional service and competitive prices under the Shell banner.”
He added, “Consumers have a choice when they purchase gasoline and we intend to make Shell the brand of choice for motorists in the area.”
Last fall, Shell had publicly stated its intent to transition retail assets to wholesale in 16 regions to better support its wholesale business and move toward its vision of becoming the best fuels retailer in the world.
Stu Crum, Shell's General Manager Retail Strategy & Portfolio US explained, "Shell's strategy of growth through the wholesale class of trade is exemplified through this sale. We are very pleased that an operator of Gilligan’s stature has acquired these assets and will continue to grow and enhance the Shell brand in the Cincinnati area."
Local consumers can take advantage of rebates on quality Shell fuels by calling 1-877-MY-SHELL or logging onto www.877MyShell.com to apply for the Shell Platinum MasterCard® from Citi Cards. The Shell MasterCard currently offers one of the best rebate programs in the industry with a 5 percent rebate on Shell quality fuels and a 1 percent rebate on retail purchases anywhere the card is used.
Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels and has a network of approximately 6,500 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group [(NYSE:RDS.A) & (NYSE:RDS.B)]. For more information, please visit www.shell.com
The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this release, the expressions “Shell”, “Group” and “Shell Group” are sometimes used for convenience where references are made to Group companies in general.
Likewise, the words “we”, “us” and “our” are also used to refer to Group companies in general or those who work for them. These expressions are also used where there is no purpose in identifying specific companies.
Gilligan Oil Company LLC is headquartered in Cincinnati, OH, and specializes in providing quality gasoline to customers through their company-operated and dealer-operated channels of distribution.
Gilligan's service portfolio includes convenience stores, gasoline stations, car washes and Quick Serve Restaurants. For more information, please visit www.gilliganoilcompany.com
INQUIRIES:
Shell Oil Products US Shell Media Line +1 (713) 241-4544
Disclaimer statement:
This announcement contains forward-looking statements that are subject to risk factors associated with the oil, gas, power, chemicals and renewables business.
It is believed that the expectations reflected in these statements are reasonable, but may be affected by a variety of variables which could cause actual results, trends or reserves replacement to differ materially, including, but not limited to:
price fluctuations, actual demand, currency fluctuations, drilling and production results, reserve estimates, loss of market, industry competition, environmental risks, physical risks, risks associated with the identification of suitable potential acquisition properties and targets and the successful negotiation and consummation of transactions, the risk of doing business in developing countries, legislative, fiscal and regulatory developments including potential litigation and regulatory effects arising from recategorization of reserves, economic and financial market conditions in various countries and regions, political risks, project delay or advancement, approvals and cost estimates.
Please refer to the Annual Report on Form 20-F for the year ended December 31, 2004 (as amended) for a description of certain important factors, risks and uncertainties that may affect the Shell Group's businesses.
Neither Royal Dutch Shell plc nor any member of the Shell Group undertakes any obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or other information.
Cautionary Note to US Investors:
The United States Securities and Exchange Commission ('SEC') permits oil and gas companies, in their filings with the SEC, to disclose only proved reserves that a company has demonstrated by actual production or conclusive formation tests to be economically and legally producible under existing economic and operating conditions.
We use certain terms in this presentation, such as "expected producible resources" and "amount of reserves we expect to produce", that the SEC's guidelines strictly prohibit us from including in filings with the SEC.

UNITED STATES