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Shell Celebrates Launch of New Fuel

Shell, the No. 1 selling brand of gasoline in the U.S., is hosting several “No Other Gasoline Protects Better” Gasoline Giveaways across the nation to celebrate the launch of the NEW Shell Nitrogen Enriched Gasolines.
Shell Nitrogen Enriched Fuels

With advanced engine technologies increasingly coming to the market and consumers keeping their cars longer, Shell recognizes it is becoming more important for consumers to protect their vehicles from lower-quality gasolines that can cause harmful carbon deposit build-up or “gunk.” That is why Shell is celebrating its newest formulation that is designed to protect critical engine parts from performance-robbing gunk, no matter what you drive.

Through the surprise gasoline giveaways, lucky motorists will have the opportunity to try the NEW Shell Nitrogen Enriched Gasolines for FREE. The new formulation delivers 20 percent more active cleaning agents than before, and is designed to protect the engine’s intake valves and fuel injectors from performance-robbing gunk. No other gasoline protects your engine better!

The Shell “No Other Gasoline Protects Better” Gasoline Giveaways will be held today at a select Shell station in three major U.S. cities for a special 90-minute promotional period. A fourth “No Other Gasoline Protects Better” Gasoline Giveaway will be announced on March 21.

The select Shell station and start time in each city will be announced through a local radio station at 6 a.m. local time and through the On the Road tab on the Shell Facebook page. Qualifying vehicles that arrive at one of the designated Shell stations within the promotional period will receive up to 15 gallons per vehicle of regular-grade, NEW Shell Nitrogen Enriched Gasolines for FREE.

“The ‘No Other Gasoline Protects Better’ Gasoline Giveaways give us an opportunity to celebrate the launch of the NEW Shell Nitrogen Enriched Gasolines which help consumers protect their investment in their vehicle, typically their second largest investment,” said Dan Little, North America Fuels Marketing Manager, Shell Oil Products U.S. 

“We also understand that consumers are concerned with rising prices at the pump and want to remind them of our commitment to value through our various reward and payment card programs designed to help them save on fuel without sacrificing quality.”

For information such as times and locations for the “No Other Gasoline Protects Better” Gasoline Giveaways, visit the On the Road tab on the Shell Facebook page.  

Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, with a network of approximately 6,000 Shell-branded gasoline stations in the western United States. Another 8,300 Shell-branded stations in the eastern and southern are managed by Motiva Enterprises LLC, a 50/50 joint venture between Shell Oil Company and Saudi Refining, Inc.

Shell Oil Company is an affiliate of the Royal Dutch Shell plc, a global group of energy and petrochemical companies with 93,000 employees in more than 90 countries. [(NYSE:RDS.A) and (NYSE:RDS.B)]

MEDIA INQUIRIES: Shell Media Line +1 (713) 241-4544

Drew Cary, Edelman, +1 (323) 202-1025

Cautionary Note

The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this press release “Shell”, “Shell group” and “Royal Dutch Shell” are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general.

Likewise, the words “we”, “us” and “our” are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies.

‘‘Subsidiaries’’, “Shell subsidiaries” and “Shell companies” as used in this press release refer to companies in which Royal Dutch Shell either directly or indirectly has control, by having either a majority of the voting rights or the right to exercise a controlling influence.

The companies in which Shell has significant influence but not control are referred to as “associated companies” or “associates” and companies in which Shell has joint control are referred to as “jointly controlled entities”. In this press release, associates and jointly controlled entities are also referred to as “equity-accounted investments”.

The term “Shell interest” is used for convenience to indicate the direct and/or indirect (for example, through our 24% shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.

This press release contains forward-looking statements concerning the financial condition, results of operations and businesses of Royal Dutch Shell. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management’s current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements.

Forward-looking statements include, among other things, statements concerning the potential exposure of Royal Dutch Shell to market risks and statements expressing management’s expectations, beliefs, estimates, forecasts, projections and assumptions.

These forward-looking statements are identified by their use of terms and phrases such as ‘‘anticipate’’, ‘‘believe’’, ‘‘could’’, ‘‘estimate’’, ‘‘expect’’, ‘‘intend’’, ‘‘may’’, ‘‘plan’’, ‘‘objectives’’, ‘‘outlook’’, ‘‘probably’’, ‘‘project’’, ‘‘will’’, ‘‘seek’’, ‘‘target’’, ‘‘risks’’, ‘‘goals’’, ‘‘should’’ and similar terms and phrases. There are a number of factors that could affect the future operations of Royal Dutch Shell and could cause those results to differ materially from those expressed in the forward-looking statements included in this press release, including (without limitation):

(a) price fluctuations in crude oil and natural gas; (b) changes in demand for the Shell’s products; (c) currency fluctuations; (d) drilling and production results; (e) reserve estimates; (f) loss of market share and industry competition;

(g) environmental and physical risks; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions;

(i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, fiscal and regulatory developments including regulatory measures addressing climate change;

(k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; and (m) changes in trading conditions.

All forward-looking statements contained in this press release are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward-looking statements.

Additional factors that may affect future results are contained in Royal Dutch Shell’s 20-F for the year ended December 31, 2010 (available at www.shell.com/investor  and www.sec.gov  ). These factors also should be considered by the reader. 

Each forward-looking statement speaks only as of the date of this press release, March 14, 2012. Neither Royal Dutch Shell nor any of its subsidiaries undertake any obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information.

In light of these risks, results could differ materially from those stated, implied or inferred from the forward-looking statements contained in this press release. There can be no assurance that dividend payments will match or exceed those set out in this press release in the future, or that they will be made at all.

The United States Securities and Exchange Commission (SEC) permits oil and gas companies, in their filings with the SEC, to disclose only proved reserves that a company has demonstrated by actual production or conclusive formation tests to be economically and legally producible under existing economic and operating conditions. 

We may have used certain terms in this press release that SEC's guidelines strictly prohibit us from including in filings with the SEC.  U.S. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website www.sec.gov . You can also obtain these forms from the SEC by calling 1-800-SEC-0330.

Related Links

Discover how Shell Nitrogen Enriched Gasolines actively protect fuel injectors and intake valves.